Our columnist picks her highlights and lowlights of the year, from Wizz Air’s inovative ‘All you can fly’ pricing to the ...

The newest generation of fashion brands is redefining how to build momentum, connect with customers and scale in a volatile ...

Google, Microsoft, and Apple claimed the top three slots. The US has the most representation, while China surpasses Japan and ...

A website project often reveals what the brand has outgrown, making it the clearest moment to realign identity, messaging and visual direction.

There will always be occasions when a nose-to-tail brand identity redesigns is appropriate, but recently we’ve seen ...

A fresh trademark filing for the Buick Electra name could mean that the storied nameplate is set for a return to US shores.

The chain is restoring fan-favorite dishes and retraining staff to regain customer confidence as CEO Julie Felss Masino ...

Fate of the Old Republic to a new Divinity game to Leon returning for Resident Evil: Requiem to Control: Resonant to Mega Man ...

Univeristy rebrands can succeed or fail, and the difference often comes down to whether leaders treat the brand as a cosmetic ...

Lufthansa Group is rolling out a new brand identity, featuring a refreshed logo, broader colour palette, and dedicated font, ...

Z-A Mega Dimension DLC features a brand new story for players to enjoy on top of what was already available in the base game.

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