Apple's 2024 iPad Pro commercial drew so much negativity among viewers that the tech giant was forced to issue an apology. What made the ad so controversial?

Apple did not read the room on this one. Apple did not read the room on this one. Credit where it’s due: the commercial for the new iPad Pro is impeccable. In the commercial, a hydraulic press, like ...

Here is a nonexhaustive list of objects Apple recently pulverized with a menacing hydraulic crusher: a trumpet, a piano, a turntable, a sculpted bust, lots and lots of paint, video-game controllers.

Apple launched the first TV spot for the iPad last night during the Oscars. For the most part, the video appears to show an oversized iPod that’s a bit zippier, and better suited to reading books and ...

Just a couple of days ago, Apple announced its most powerful line of iPads, the Apple M4-powered iPad Pro. This is a device that’s truly a powerhouse and a boon for creators. However, many creators ...

The newest iPad ad shows off some impactful destruction, but not in the way that Apple may have wanted. Meet the new iPad Pro: the thinnest product we’ve ever created, the most advanced display we’ve ...