Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.

Google’s Spam Explainer was updated to reflect the new realities introduced by the March 2024 Core Algorithm Update. The following is everything that was removed and added and what it means what the ...

Google has dealt another blow to publishers after a December core algorithm update triggered sharp drops in search visibility ...

Now that the December 2025 core update is officially done, some are looking at the damage it caused. A number of very visible ...

If you’ve ever felt like you’re on a rollercoaster ride with Google’s ever-changing algorithms, you’re not alone. Google’s Core Algorithm Updates are known for keeping you on your toes, and it’s ...

Google’s June 2025 core algorithm update rolled out from June 30 through July 17, bringing noticeable changes to search rankings across various industries, including legal. In typical Google fashion, ...

A Google core update is a comprehensive algorithm adjustment that affects how Google evaluates and ranks content across billions of web pages worldwide. When these updates roll out, they can trigger ...

Google’s algorithm is in a constant state of evolution—changing approximately 1,000 times a day. While most of these updates are small and go unnoticed, every so often a significant core update rolls ...

Danny Sullivan, Google's Search Liaison, posted on X explaining the differences between algorithm updates, like core updates, and then data refreshes, the data that goes into those ranking systems.