Gen Z shoppers are utilizing AI in person and online, but they still draw firm lines around transparency and data security.

Transparency is the trip wire. SAP’s 2026 Customer Loyalty Index found 45% of Gen Z consumers have switched brands because of ...

Gen Digital (NasdaqGS:GEN) has launched Savvy, an insurance marketplace designed for AI agents, expanding its AI-focused ...

Younger workers may be approaching the technology with greater caution and anxiety than their slightly older co-workers.

Members of Generation Z, born between 1997 and 2012, are truly redefining consumer behavior through their proficient use of artificial intelligence. As digital natives, Gen Zers seamlessly integrate ...

Gen Z's adoption of AI shopping tools should not be mistaken for blanket approval of the technology.

New findings from Vision One Research reveal a significant shift in how Generation Z approaches travel planning. The study ...

Organizations should implement comprehensive policies addressing approved AI platforms, data retention, transcription ...

Gen AI holds enormous promise to reshape e-discovery and beyond yet has yet to surpass TAR in efficiency or defensibility. Right now, legal teams should view TAR and Gen AI as complementary tools, ...

Google’s AI Overviews are changing the game for search. No more scrolling, clicking or skimming through unrelated pages. But ...