As ecommerce platforms continue to automate, the role of data is expanding beyond reporting. AI-driven systems do not simply ...
In ecommerce, effective product data flows are crucial. This data, ranging from product descriptions to stock levels, inform business strategies. However, as the volume and complexity of data grows, ...
The shift to GA4 can be stressful. Here's a step-by-step guide for ecommerce companies to get ahead of the Google UA Sunset. The end of Universal Analytics is major news for all marketers relying on ...
The first thing in building any E-commerce app is creating the underlying database to support it. As much as possible, you should try to build your application code and business logic into your ...
The improvement of data technology has enabled advanced personalization and predictive AI systems that optimize customer interactions, inventory and supply chains. As ecommerce platforms collect more ...
We have entered an era where e-Commerce rules retail. Consider how reports project online sales to hit more than $4 trillion by 2020, representing 14.6% of total retail spending worldwide (source: ...
Opinions expressed by Entrepreneur contributors are their own. Nowadays, it can sometimes feel like brick-and-mortar retailers are at a distinct disadvantage compared to their ecommerce peers. Reports ...
On the surface, quarterly e-commerce sales data show that e-commerce growth is still strong (above pre-pandemic levels) but has been trending sideways/slightly down for the past few quarters.
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