“Dark patterns” have increasingly been the focus of legislative and regulatory scrutiny. Yet the phrase is never used in business. No business designs a website, mobile app, or business process with ...
Some business practices on the internet may not be against the law, but they undermine or manipulate consumer choice. Legal advocates have coined a new name for this practice: dark patterns. Difficult ...
Dark patterns are designed to manipulate users into actions that are not in their best interest. TECHBOOK delves deeper into this topic. Photo: Getty Images You encounter them constantly–even though ...