Shelves in a grocery store stacked with bottles of Coke Zero and Diet Coke. - MDV Edwards/Shutterstock Coca-Cola has been a classic soft drink for more than a century. The first glass of the soda was ...

FamilyMart will hold another Zenless Zone Zero event with merchandise and special imagery, and this time Coca Cola is ...

Somehow, the 1980s Diet Coke craze -- which I started drinking in junior high -- has become the darling of a whole new generation.

Coke Zero vs. Pepsi Zero: Both sodas want your drink dollars. I remember the original Pepsi Challenge, back in 1975, when Pepsi shook the soft-drink world to its fizzy, caramel-colored core by ...

Let’s get fizz-ical. A Toronto-based registered dietitian has evaluated the healthfulness of the no-calorie diet sodas Coke Zero and Diet Coke — and the results are soda-pressing for Coke fans. “Both ...

NEW YORK -- Coke Zero is getting revamped as Coke Zero Sugar. The new name is intended to make clearer that the drink has no calories, and a new recipe is intended to make the drink taste more like ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Coke Zero Sugar is attesting that “fan work is thirsty ...

NEW YORK -- Coke Zero, apparently, is your father's diet drink. Women may be the core customers for no-cal drinks, but Coke Zero also is bringing in men — from college boys to soccer dads — with black ...